Intentr™

Intentr is our innovative approach for finding the ideal Marketable Moment to deliver an ad to a consumer through Shopper Intent.

Intent Score → Audiences → AI → Marketable Moment

Our approach scores across the open web at scale, powered by unique generative AI technology, to find your most Marketable Moment for your ad campaign curated around Shopper Intent.

VRTCAL understands more context, not just IAB Categories or keywords.
Gives buyers the ability to target against the consideration funnel of the consumer purchasing journey.
Intentr can also be leveraged hand in hand with VRTCAL Audiences for a more powerful outcome.

Buyer Module

Unlock the power of Intentr within your ad campaigns to find your Marketable Moments with Shopper Intent scoring. VRTCAL can not only curate your desired audience segments, but Intentr will target them with the where and when to deliver your campaign results.

VRTCAL’s innovative approach to shopper intent combined with our unique audience partnerships will lead to successful outcomes.

Publisher Module

If your inhouse sales team needs a boost for overall campaign performance, increasing programmatic revenues or a valid reason to improve rates, Intentr can seamlessly provide the jump you need.

VRTCAL will supplement your capabilities with Intentr. No big integration is required, and there is no cost requirement.

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