More Than An SSP

Open SSP &
SaaS Company

Execute Programmatic
Your Way

Focused on Demand-Path Optimization

Take Control of
Your Revenue

Use VRTCAL for your

Direct Demand-to-Supply connections

Upgrade your ad stack. Increase your efficiency and transparency with a meaningful programmatic strategy.

Why

  • Improve efficiency
  • Remove latency
  • Unify your mediation & SDKs
  • Reduce costs
  • Increase revenues and margins
  • Customer Support provided

How

1

Add any Display S2S & VAST connection

2

Add any RTB Endpoint

3

Add any JS tag

4

Extensive mediation & auction tools

Company Overview

VRTCAL helps you create your Direct Demand-to-Supply Connections now and in a cookieless future, in a transparent and privacy compliant way.

Developing Technologies that reduce the vertical distance between demand and supply, the VRTCAL platform which is a proprietary architecture that offers SDKs, oRTB integrations, multiple mediation types, innovative technologies to increase value, and an efficient Marketplace for premium brands and advertisers.

Cutting-Edge
Features

Video

Pre-Roll, Interstitial &
Rewarded ad units.

Native

VRTCAL supports
Native ad units.

Display

Display, Interstitial &
Companion ad units.

MRAID

The VRTCAL SDKs provide
MRAID support for more
engaging and interactive
advertisements that vring
in higher CPMs.

CTV

VRTCAL supports
Connected TV.

Audio

VRTCAL supports DAAST &
Rewarded Audio ad units.