VRTCAL is a member of the IAB. The Interactive Advertising Bureau (IAB) empowers the media and [...]

What is rewarded video? Rewarded video is a short video ad format designed to augment user/player [...]

Advertisers are going to digital. Mobile makes up roughly 65% of digital advertising spend and the [...]

More and more publishers are utilizing JSON (JavaScript Object Notation) for their display advertising demand mediation.  [...]